Accelerate with Brendan Drake, US CEO, Hotel Chocolat

Tuesday, July 20, 2021

11:00 am – 12:00 pm EST

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Brendan Drake, US CEO, Hotel Chocolat will share the impressive story behind the US expansion and how he helped to pivot the US business plans after the pandemic hit from a physical retail led strategy to a digital led strategy, the challenges he faced but also the lessons learned and how it provided clear direction for growth in the future.

An Australian native, Brendan spent 7 years in the UK and formerly had a career in banking prior to taking on the opportunity to lead Hotel Chocolat’s US expansion plans in 2018.

BAB’s Accelerate series is aimed at SME companies and founders of start-ups who are growing – or planning to grow – their transatlantic trade. This roundtable creates a unique peer-led conversation around relevant case study remarks, tailored for companies who are navigating their expansion plans, for a discussion about the challenges and opportunities of expansion and investment in the US.